At Hoop-la, we believe the best creativity comes from a clear strategy and a genuine love of storytelling. Based in Dublin and led by designer Marcus Lynam, we help build brands that feel authentic and stand out through originality.
We go beyond logos and taglines. Our focus is on finding the true character of a brand and expressing it through design and voice that people remember. Every project is shaped by curiosity, experience, and a bold approach that connects with audiences in meaningful ways.
Marcus is hands-on with each project, working closely with clients to challenge ideas, refine concepts and bring out their full potential. We see success as the result of collaboration, dedication, and the shared excitement of turning an idea into real impact.
We love working with people who value honest connections, fresh thinking, and creativity with purpose. If that sounds like you, let’s talk.
Our process is simple. Defining the challenge by understanding what our shared goals are, and create solutions that meet those goals.
Here are some of the brands we've had the pleasure of working with over the past 25 years:
57° SKYE GIN • AOL • BEAMISH • BOMBAY SAPPHIRE GIN • CAFÉ SOLO COFFEE LIQUEUR • COFAIDH • CRÉATÚR • DAZED & CONFUSED • DIABOLO • DODD’S GIN • DRAMBUIE • DESIGN HOUSE • DUBLIN DOCKLANDS AUTHORITY • DUBLIN LIBERTIES DISTILLERY • DUBLIN PORT AUTHORITY • GIBNEY COMMUNITY RELATIONS • GIBNEY COMMUNICATIONS • GOGARTY FINANCE LIMITED • GREENALL’S GIN • GRANT’S WHISKY • GUINNESS • HAWKSBILL RUM • HEINEKEN IRELAND • HEINEKEN INTERNATIONAL • HEINEKEN USA • HSE • IBEC • IRISH WHISKEY MAGAZINE • ISPCA • KOOKIE GIN • LOST IRISH WHISKEY • MEASC • MY LOVELY HORSE RESCUE • NOTE PRODUCTIONS • NORTH COAST SPIRITS • PAN PAN • QUINTESSENTIAL BRANDS • SOLERNO • THE DEAD RABBIT • THE HELIX • THIS IS SEAWEED • THOMAS DAKIN GIN • TULLAMORE DEW WHISKEY • U2 • WILLIAM GRANT & SONS • WRENCH
If you have a project you'd like to discuss with us, feel free to contact Marcus directly:
T: +353 (0)1 454 8800 l M: +353 (0) 87 239 1419 l E: marcus@hoop-la.ie